How do you know it’s really organic?

We interviewed Eve Organicsto find out more about REAL organic beauty products.

So where did the idea for Eve Organics come from?
Well, I suffered myself for many years with adult acne, and it occurred to me on my skin care journey that it was almost impossible to find skin care products that were truly 100% natural – even the ‘organic’ and ‘natural’ skin care brands out there still had one, two or more toxic ingredients in them – and the truly natural products I did find were few and far between. So I thought, wouldn’t it be great if there was somewhere people like me could go, where absolutely everything on there could be trusted to be natural – a one-stop-shop for 100% natural products, to save busy women (and men!) from spending hours trawling the internet for natural skin care.

How do you select product ranges for Eve Organics?
Well, I’m always on the lookout for new ranges, and the plan is to expand the site into other areas and stock more kinds of natural products as well as skin care. Basically, I just spend a lot of time researching the industry and the brands that are out there – I visit handmade markets and websites looking for products that meet my criteria – 100% natural, ethical, with beautiful packaging – because that’s important too! I also like to try products before I make the decision to stock them – so as a result of that, I’ve tried and can recommend every product stocked at Eve Organics. If I feel the product is lacking in quality for some reason, I won’t stock it.

Tell me more about the ethical side of the business?
Well, I’m 100% against animal testing, for a start – no product stocked on Eve Organics has been tested on animals at any stage during its creation. I also encourage the use of fair trade ingredients – one of the products currently in our range is an African Black Soap that’s manufactured by the women’s co-operative of Ghana, West Africa. I also recycle as much as possible when it comes to packaging, and use 100% biodegradable EnviroFill box packing, which is made from flour and water – you can eat it!

Why should people be using 100% natural skin care?
Why not? It’s estimated that over 60% of what we put on our skin is absorbed into the bloodstream – so it makes sense to carefully consider what’s in our cosmetics. We place so much emphasis on what we eat and drink, but the skin is the body’s largest organ – it needs to be looked after too. It’s frightening when you realise what’s actually in the majority of commercial skin care products. What’s more, it’s a largely unregulated industry, and there’s a common process called ‘green washing’, whereby a company may use 2 or 5% natural ingredients in a product, and then put labels on the bottle like ‘natural’, ‘organic’, ‘contains natural ingredients’ – I’ve even seen some products that are labelled with things such as ‘paraben free’ – but they contain other toxic ingredients! You’ve really got to be so careful – become an educated consumer and read your ingredients lists carefully.

Eve Organics stocks real organic beauty products from a variety of high-quality Australian and international brands. By assessing each product themselves, Eve Organics is saving you time and money on your hunt for natural skincare. To find out more visit www.eveorganics.com.au